PrettyNamNam Bundle

PrettyNamNam, a specialty food brand, faced challenges in advertising product bundles on Shopify through Dynamic Ads. The bundles were not recognized as standalone products, making it difficult to market them separately. Our solution involved using a recommended Shopify app to create proper standalone bundles and ensuring the bundles were correctly configured and functional.

Our
Challenge

The primary issue was that the bundles created through the initial app were not standalone products with unique SKUs or product pages. As a result, they could not be advertised separately through Dynamic Ads. This limitation hindered PrettyNamNam's ability to effectively market their bundled products.

Solution

How we achived great results

App Implementation

Switched to a different app recommended by Shopify, Product Bundles, which allows for the creation of standalone bundle products with unique SKUs.

Individual Products

Created three individual products that held inventory but were not displayed in the store.

Standalone Bundles

Developed standalone bundles, including a 4-piece set bundle that acts as a standalone product and a 3-piece set bundle with two variants (1 glass and 3 glasses), named identically to the individual products to maintain consistency.

Results

The implementation of the new app and reconfiguration of product bundles resulted in fully functional product bundles that can be advertised separately. This solution enabled PrettyNamNam to effectively market their bundled products through Dynamic Ads, enhancing their promotional capabilities and improving sales.